Phase 4 of 5 · Scale

Velocity: Scale

Velocity scales what works. Precision-targeted, data-backed campaigns are designed for measurable return on ad spend, and continuous conversion testing makes sure the traffic you pay for actually turns into revenue.

Performance Marketing

Precision-targeted, data-backed ad campaigns designed for measurable ROAS and rapid growth.

We structure campaigns around business outcomes — enquiries, bookings, sales — not clicks. Tracking is set up before spend begins, so every campaign is judged on return on ad spend and cost per result.

Budgets move toward what is proven and away from what is not, week by week, across search, social and display platforms.

Conversion Rate Optimization (CRO)

Continuously testing and improving landing pages so the traffic we scale converts into revenue.

Doubling traffic to a page that converts poorly doubles the waste. We test headlines, offers, forms and page layouts against each other and keep what measurably converts better.

CRO also feeds back into Foundation: patterns that win on landing pages often belong on the main website too.

Why combine performance marketing with conversion optimisation?

Because the cost of every customer depends on both: how cheaply you buy the visit and how often that visit converts. Improving conversion lowers the cost of every campaign at once.

What you get from the Velocity phase

  • Campaign structure, audiences and targeting plan
  • Conversion tracking set up before spend
  • Landing page tests and conversion improvements
  • Reporting on return on ad spend and cost per result

How does Velocity connect to the rest of the method?

Velocity prepares the ground for Phase 5, Intelligence, and builds on Phase 3, Culture. See the full methodology for how all five phases work together.

How much does Velocity cost?

Start with a one-time setup, or go straight to a monthly plan. Prices are before GST, and you can pay online. See ppc management. See performance marketing. Or run every phase together with the Sayus Ecosystem.

Ads Setup

₹9,999 one-time

+ 18% GST (₹11,799 total)

Start advertising on a foundation that measures every rupee.

  • Google Ads or Meta Ads account set up or audited
  • Conversion tracking for calls, forms and WhatsApp
  • Audience, keyword and competitor research
  • First campaigns built and launched
  • Ad spend is paid by you directly to Google or Meta
Buy now

Velocity Ads

₹19,999 / month

+ 18% GST (₹23,599 total) · 3-month minimum

Pay-per-click campaigns managed for leads, not just clicks.

  • Google Ads or Meta Ads managed (one platform)
  • For ad budgets up to ₹1.5 lakh a month
  • Weekly bid, budget and keyword optimisation
  • New ad copy and creatives tested every month
  • Monthly report on leads and cost per lead
Start now
Most chosen

Velocity Performance

₹39,999 / month

+ 18% GST (₹47,199 total) · 3-month minimum

Ads, landing pages and conversion testing working as one funnel.

  • Google Ads and Meta Ads managed together
  • For ad budgets up to ₹1.5 lakh a month
  • Landing pages built and improved for conversions
  • A/B tests on pages, offers and forms (CRO)
  • Retargeting and lead nurturing set up
  • Monthly strategy call
Start now

Ad spend is paid by you directly to Google or Meta. For ad budgets above ₹1,50,000 a month, the management fee is 15% of ad spend. Need something different? Ask for a custom quote. Payments are processed securely by Cashfree; see our terms for billing and cancellation.

Questions about the Velocity phase

Do you guarantee a specific ROAS?

No honest agency can guarantee returns before testing. We set measurable targets, track them from day one and report against them openly.

Which ad platforms do you work with?

We choose platforms by where your customers are — typically search, social and display networks — and judge each on measured results.

Do I need Foundation and Signal before running ads?

Not always, but campaigns perform better when the website converts well and the brand is easy to verify. We will tell you honestly if the foundation needs work first.

Your growth needs all five phases working together

Your website, search visibility, social presence, ads and analytics all affect each other. Tell us about your business and we'll map a plan across all five phases.